While reusable containers like CuBE's have a higher initial environmental cost due to the durable materials used, their environmental impact per use decreases significantly with each reuse. Studies indicate that after just 4 to 13 uses, the total environmental impact of reusable containers becomes lower than that of single-use containers. Over approximately 20 uses, reusable containers can reduce their global warming potential by up to 80% compared to single-use options, resulting in lower greenhouse gas emissions, energy consumption, and waste generation.

Post-consumer recycled (PCR) plastic is made from waste that has been recovered and treated. This process involves collecting, sorting, cleaning, reheating, and grinding down recycled plastic into high-quality pellets, which are then used to manufacture new products. CuBE incorporates PCR content (up to 40%) into its containers, reducing the need for virgin plastic production and diverting waste from landfills and waterways. PCR plastic maintains the same durability, flexibility, and shelf stability as virgin plastics while offering significant environmental benefits like reduced water, fossil fuel, and energy consumption.

In addition to degradable plastics, detectable black plastic, and post-consumer recycled content, CuBE emphasizes the reusability and recyclability of all its containers. Their products are designed to be durable, withstanding over 100 washes, which significantly reduces waste compared to single-use items. CuBE also offers customization options, allowing businesses to choose eco-friendly materials and showcase their commitment to sustainability. Furthermore, CuBE focuses on efficient production and aims to minimize its overall environmental footprint, offering a comprehensive approach to sustainable food storage solutions.

Degradable plastics are organic materials added to plastics during manufacturing that allow them to decompose much faster than conventional plastics in landfill, soil, and marine environments. These additives attract bacteria that digest the plastic, leaving behind only biogas and biomass. This process significantly reduces the decomposition time from 500–1000 years for normal plastic to around 2.5 years, helping to mitigate the persistent environmental challenge of plastic waste.

Detectable black plastic is a technology developed to address the issue that traditional black plastic absorbs infrared light, making it undetectable by automated sorting devices in recycling facilities. CuBE has engineered its black plastic food containers to be transparent to infrared scanners, allowing these items to be properly identified and separated for recycling. This innovation prevents black plastic from being sent to landfills, thus improving overall recyclability rates. Additionally, detectable black plastic avoids the use of conventional carbon black pigments, which can pose health risks.